#SPIRAL HAIR TIE PURPOSE OFFLINE#

Tips: If your coil hair ties for women happen to stretch larger than it’s original size, just simply place the phone cord hair ties in warm water or use a hot air blower to shrink it to its original size.

Hope we can provide you with the best service and the best quality products. We have more than hundreds of styles phone cord hair ties, Scrunchies Hair Bands and so on.

Professional: We are a company dedicated to women’s hair accessories for 20 years.

Waterproof, Smooth and Hygienic:The spiral hair ties are made of TPU material, non-absorbent and oilproof, they can be worn while swimming or bathing without that “nasty wet hair tie” feeling, and they can be removed from wet hair much more easily than a traditional ponytail holder.The hair ties coils’ texture makes it more hygienic than fabric wrapped rubber bands.

The smooth plastic, spiral construction helps to prevent tangling and consequently prevents hair breakage when you remove them. Gross.You don’t have to live with coil hair ties that damage your hair anymore. Those hair elastic bands are damaging your hair & leaving nasty hair dents.

No Damage, No Headaches – Stop using cheap elastic hair ties.

'I started using them when I came to China to teach English in a small city in 2012,' Mariam says. Compare Arielle's experience it to Mariam's, who first discovered the hair tie while working in China. Arielle's experience of the spiral hair tie seeming to come out of nowhere is shared by lots of people in the States but, as we know from Invisibobble's history, it's also factually incorrect. 'PLEASE tell me how did the spiral things get everywhere overnight?! I feel like I just suddenly saw everyone wearing one on their wrist,' says Arielle, a 28-year-old working in tech and living in Brooklyn.

It can be used for straight or curly hair. It makes you feel like you've uncovered something new – and first. It Does Not Hurt Your Hair : This spiral hair tie have very good elasticity, strong toughness and good quality. It brings the same warm and fuzzy feeling as an inside joke.

#SPIRAL HAIR TIE PURPOSE OFFLINE#

To the consumer, through, a trend discovered offline is far more exciting.

There's no digital trail, making it frustrating for modern marketers who have precision on their mind. Word of mouth, on the other hand, is far more elusive. As more and more women started trying the product out for themselves or talking to their friends about it, they were drawn not just to the style but to the fact that the spiral tie is comfortable and won't leave that tell-tale ponytail crease in your hair. That's why we do sampling rounds so often,' Trelles-Tvede explained in a phone interview. If you look at market research from the US, still the source of getting information about new products that is most trusted is friends and family. But while the brand's retail footprint was solid, she still looked for ways to spark peer-to-peer reviews as part of her marketing campaign: 'I think, at the end of the day, it comes down to word of mouth. The product was introduced to American consumers by Sephora in 2015 and subsequent years brought more distribution in both prestige and mass stores. Before adoption, it begs the question, 'does this actually work?' Invisibobble's Trelles-Tvede anticipated this with her international roll-out strategy, especially in the US market.

Word of mouth especially makes sense for a utilitarian product.

Spiral hair tie purpose